GM has killed its first electrical bike. The automaker’s Ariv e-bikes, pronounced like “arrive” and stylized as “ARĪV,” had been launched final 12 months in a handful of nations in Europe. However due to COVID-19, the corporate mentioned it has determined to wind down its e-bike manufacturing. The website the place clients beforehand might place orders now redirects to GM’s predominant website.
GM was the most recent automaker to strive leverage its expertise in manufacturing, batteries, and powertrains to construct an incredible electrical bike. And early reviews recommended they might have finished it. The Verge’s Thomas Ricker tested out each out there fashions final 12 months — the Ariv Meld and the foldable Merge — and got here away impressed.
In a press release to The Verge, GM mentioned the choice was the results of the corporate needing to take a tough take a look at its numerous enterprise amid the coronavirus pandemic. “Ariv has generated vital insights about micromobility for Normal Motors, and we plan to make use of these insights to learn future innovation,” mentioned Brian Tossan, GM’s director of worldwide innovation.
The COVID-19 outbreak has reduce deeply into GM’s enterprise, costing the biggest US automaker $1.4 billion earlier than taxes through the first three months, in line with its newest earnings report. Nonetheless, the corporate eked out a $294 million revenue for the primary quarter regardless of the disaster. GM’s North American factories have been closed since mid-March, however the firm not too long ago knowledgeable staff it was planning to resume production on May 18th.
Ariv isn’t GM’s solely casualty of COVID-19. The corporate additionally not too long ago shut down Maven, the car-sharing service it first launched in 2016.
The choice to finish GM’s e-bike manufacturing might have appeared vital, however e-bike gross sales within the US and Europe are literally rising through the shutdown. A number of e-bike makers have reported file gross sales, following an preliminary dip within the rapid aftermath of the pandemic.
Thankfully, GM just isn’t the one automaker dipping its toes into electrical micromobility. BMW is making electrical bikes and bikes. Audi is manufacturing electrical mountain bikes. Ford not too long ago acquired e-scooter startup Spin. Jeep recently unveiled a high-powered electrical mountain bike. Even Harley-Davidson has unveiled a lightweight electric two-wheeler idea amid a drop in gross sales.