Lime is likely to be finest recognized for its shiny inexperienced micromobility units, or extra lately, its possession of the long-lasting crimson Leap electrical bikes. However now, the corporate is increasing in a means that would see it “housing” quite a few different micromobility manufacturers by itself app.
The Lime app, which is utilized by prospects to seek out and lease its bikes and scooters, will begin to embrace Wheels -branded electrical bikes in sure cities. This winter, when a person in Austin, Berlin, Miami or Seattle opens the Lime app, close by Wheels automobiles will mechanically populate the map together with pricing data. Prospects can then use the Lime app to lease a Wheels e-bike.
Wheels is just the start. Lime plans so as to add extra shared micromobility suppliers in addition to increase into different markets.
Lime mentioned it selected Wheels to be the primary to hitch its platform due to “Wheels’ distinctive design, and the security and accessibility advantages it supplies.” Wheels, which was began by Wag founders Jonathan and Joshua Viner, has a pedal-less e-bike that’s designed to be simpler to make use of. Wheels additionally developed a shareable helmet system that integrates onto the bike. The helmet, which will be unlocked with a smartphone, comes with detachable hygienic liner.
“Persons are demanding extra shared, electrical and reasonably priced transportation choices to make brief journeys round their cities,” Lime CEO Wayne Ting mentioned in a press release. “Within the close to future, Lime would be the one-stop-shop for anybody trying to take a car-free journey underneath 5 miles. We’re excited to launch a platform that gives riders much more choices given the huge and rising demand for different modes of city transportation.”
The transfer isn’t signaling acquisition plans. Wheels will proceed to be its personal firm. As a substitute, Viner, who’s Wheels’ CEO, mentioned partnering with Lime to be included on its app helps the corporate mission to make sure that everybody has entry to secure micromobility choices.
“Provided that Lime is the biggest supplier of shared micromobility companies, we’re excited to companion with it in advancing our mission,” Viner mentioned.
Wheels automobiles may also proceed to be out there to be used on the Wheels app.